It all started with Ulf Kattnigs time in Hong Kong, shortly after completing a trade academy and three semesters of business study. As an intermediary between designers and production, he whirled around restlessly. "For sports fashion, for climbing, one would have to create own fabrics," he had suggested one day. Too expensive, not necessary, it was said.
Itching in his fingers - making it himself. The idea lured, sat down. Together with his friend Florian Proxauf, back home in Tyrol, they have realized this idea in 2001. It should be a quiet brand. The path should be kept short between design, prototype and production. Manageable. Familiar, in a sense.
In 2004, his partner Florian left and finished his law degree with success and continued to accompany the Chillaz family as a lawyer.